Tel Aviv, Israel, Dec. 24, 2025 (GLOBE NEWSWIRE) — Jeffs’ Brands Ltd. (Nasdaq: JFBR), a data-driven e-commerce company pivoting into homeland security, has announced details about Scanary Ltd., an Israeli startup that has developed an AI-powered radar system aimed at transforming concealed threat detection. As security concerns grow—from mass shootings to terrorist attacks in crowded areas—existing security measures are increasingly seen as inadequate. Traditional screening processes lead to long wait times at metal detectors and X-ray machines, creating vulnerabilities in public spaces. Scanary’s technology seeks to address these challenges while allowing a seamless flow of people.
Jeffs’ Brands, recognizing Scanary’s potential, secured exclusive distribution rights for its technology through its subsidiary, KeepZone AI Inc. This strategic partnership aims to expedite the rollout of Scanary’s innovative solutions in key markets globally.
Established in 2024 by veterans of the Israeli Defense Forces, Scanary emerged with patented technology that combines electromagnetic radar imaging with advanced artificial intelligence. The system employs proprietary near-field radar sensors to produce three-dimensional images of individuals and their belongings in open environments. With the ability to place sensors up to 10 meters away, individuals can pass through screening areas without stopping or removing personal items, thus preserving a smooth visitor experience.
The AI component of Scanary classifies potential threats in real-time, distinguishing between weapons and harmless items like phones or keys. Alerts are integrated with existing CCTV systems, providing 3D visualizations of threats and notifying security personnel via mobile devices. Notably, the technology respects privacy; it does not utilize facial recognition or biometric data, focusing instead on material and shape analysis. Scanary has obtained Conformité Européenne (CE) and General Data Protection Regulation (GDPR) approvals, with U.S. certification processes currently underway.
Scanary targets high-risk venues, such as airports, stadiums, and transit hubs, where traditional security checks often fail. A recent pilot program at Pais Arena in Jerusalem during December concerts showcased the system’s capabilities in a real-world setting.
If widely adopted, Scanary’s technology could revolutionize homeland security. Key benefits include the elimination of bottlenecks at security checkpoints, proactive threat neutralization before they reach critical areas, and improved cost-efficiency through reduced manpower requirements. The non-intrusive nature of the scans may also enhance public acceptance, contrasting sharply with invasive physical checks.
Jeffs’ Brands has committed to a structured investment of $1 million in Scanary, repayable through revenue sharing, while also appointing Alon Dayan as CEO of KeepZone. This demonstrates the company’s confidence in Scanary as a disruptive force within the homeland security landscape. Following a successful pilot at Pais Arena, Jeffs’ Brands aims to facilitate Scanary’s expansion in international markets, including Canada, Germany, and the United Arab Emirates.
The global security screening market is projected to experience notable growth, aligning with a trend towards contactless, AI-driven solutions. This shift resonates with initiatives from the U.S. Department of Homeland Security and the Transportation Security Administration, which advocate for touchless screening methods to minimize physical contact and reduce waiting times.
Despite facing challenges such as regulatory approvals and integration costs, Scanary is positioned as a forward-thinking solution in the realm of homeland security. With its innovative approach, the technology heralds a future where security is managed through radar-guided systems, fundamentally reimagining threat detection and prevention.
Jeffs’ Brands aims to capitalize on the promising potential of the homeland security market, leveraging its data-driven expertise to create comprehensive security solutions for critical infrastructure around the globe. As the landscape of security technology continues to evolve, the collaboration with Scanary positions Jeffs’ Brands at the forefront of a pivotal industry transformation.
For more information on Jeffs’ Brands, visit jeffsbrands.com.
This press release contains forward-looking statements that are intended to be covered by the “safe harbor” created by the Securities Act and the Securities Exchange Act. These statements reflect the company’s beliefs and expectations regarding future events and are subject to various risks and uncertainties that could cause actual results to differ materially. The company does not undertake any obligation to update forward-looking statements.
Investor Relations Contact:
Michal Efraty
Adi and Michal PR-IR
Investor Relations, Israel
[email protected]
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