London, United Kingdom, February 10, 2026 — Jovan Ivkovic has unveiled Prospi, a new SaaS platform designed to streamline cold email marketing for B2B companies and sales professionals. The platform combines lead scraping, email discovery, AI-powered personalization, and inbox management to automate outreach efforts, aiming to improve operational efficiency while reducing costs associated with managing outreach budgets.
The release comes amid rising demands for effective outreach solutions that maintain inbox health and avoid spam filters. Prospi addresses these challenges by providing users access to over 325 million verified leads, coupled with an automated inbox warm-up feature that enhances deliverability rates. According to the company, the platform’s AI-personalization engine enables users to send thousands of customized emails without the need for manual research on individual prospects, boasting a claimed 470 percent improvement in results compared to traditional, non-personalized approaches.
Prospi’s features include AI-managed inbox capabilities that flag positive replies and automatically sort conversations by engagement levels, effectively managing response tasks that often necessitate hiring additional sales representatives or contracting with specialized agencies. This streamlined process allows users to launch automated cold email campaigns in minutes rather than weeks, integrating outreach into a more efficient workflow.
Upon account creation, users are guided through a process that involves either purchasing or connecting existing email inboxes that automatically enter warm-up protocols to build sender reputation. Once set up, users can access the extensive lead database, apply AI enrichment for enhanced contact data, configure campaigns, and let the platform’s AI manage incoming replies while highlighting high-priority conversations.
Current integrations with popular platforms like Slack and email notification systems are in place, with future plans to expand connectivity to Google Sheets, Calendly, HubSpot, and Close CRM. This evolution aims to deepen workflow automation and synchronize campaign data with existing customer relationship management systems.
Ivkovic stated that Prospi’s unified SaaS platform eliminates the need for multiple tools, thereby simplifying campaign management and reducing software costs. The integration of verified lead access, AI-driven personalization, and automated inbox management is designed to tackle core challenges in B2B outreach, delivering measurable cost savings and performance improvements. Early adopters across various industries have already validated these claims.
For those interested in exploring Prospi further, additional details can be found at prospi.ai.
Contact information for inquiries includes Chris Munch and Jay Cruiz at MunchEye, based in London. They can be reached via their website at muncheye.com.
The launch of Prospi reflects broader trends in the B2B marketing landscape, where the demand for automation solutions is growing. As companies seek to scale their outreach efforts without incurring additional overhead, platforms like Prospi may prove essential in navigating the complexities of modern email marketing and maintaining a competitive edge in the market.
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