Publicis Sapient has been awarded the Agentic AI Specialisation within the Amazon Web Services (AWS) AI Competency, highlighting its capability in implementing autonomous AI systems for enterprise clients in diverse sectors including hospitality, finance, and automotive. This recognition underscores Publicis Sapient’s role as an AWS Partner equipped to deliver self-operating AI solutions that can execute intricate business processes independently.
The Agentic AI Specialisation is part of AWS’s initiative to identify partners that demonstrate a proven ability in deploying production-ready agentic AI solutions. These solutions are designed to reason, plan, collaborate, and enhance their operations over time. Publicis Sapient leverages Amazon Bedrock Agents and other AWS-compatible frameworks to facilitate transitions from basic AI experiments to the implementation of autonomous systems that yield measurable returns on investment.
“The future of enterprise AI isn’t just about smarter models; it’s about autonomous agents that can securely reason, plan, and execute complex workflows that are vertically integrated with existing enterprise software,”
said Tilak Doddapaneni, Global Head of Engineering at Publicis Sapient. This perspective reflects a significant shift in how businesses are starting to view the role of AI in their operations.
Central to this strategy is the company’s Bodhi platform, which serves as an enterprise-scale, framework-agnostic agentic AI solution. Bodhi collaborates with Amazon Bedrock AgentCore to construct, deploy, and manage secure, production-ready AI agents at scale. These agents address various use cases, including content automation, process optimisation, and compliance management.
Publicis Sapient further bolsters its offerings with proprietary platforms such as Sapient Slingshot and Sustain AI. The Sapient Slingshot platform is tailored for software modernisation, while Sustain AI provides managed services designed to enable command centres to preemptively identify and resolve IT issues automatically. By employing multi-agent architectures, these platforms allow specialised agents to work collaboratively, learn from feedback, and adapt to evolving business needs, thus reducing the necessity for manual intervention.
The security and privacy of enterprise operations are paramount, and these platforms uphold rigorous standards supported by Amazon Bedrock Guardrails. This framework ensures that agent operations remain secure and compliant with regulations, facilitating the automation of end-to-end business processes in areas such as knowledge operations, customer service, financial automation, and supply chain management.
As industry clients begin to realise the benefits of Publicis Sapient’s agentic AI solutions, these platforms are increasingly being used to automate campaign creation, personalise customer engagement, and streamline various business operations. The AWS Agentic AI Specialisation provides an added layer of assurance to clients, validating Publicis Sapient’s expertise in delivering robust, enterprise-grade AI agents.
The expansion of AWS to include Agentic AI Specialisation reflects a growing demand from enterprises seeking reliable partners to implement advanced generative and agentic AI systems at scale. “Achieving the AWS Agentic AI Competency is a testament to how our Bodhi platform, powered by Amazon Bedrock and AgentCore, is solving this challenge,” Doddapaneni noted. “We are enabling our clients to move beyond simple automation to building scalable, intelligent agentic systems that drive tangible business outcomes.”
As the landscape of enterprise AI continues to evolve, the focus on autonomous agents capable of managing complex workflows may redefine how businesses approach technology integration. This recognition by AWS underscores the critical role Publicis Sapient plays in advancing the capabilities and applications of AI in the enterprise sector.
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