Huawei Cloud executives gathered in Singapore on January 22, 2026, to announce new sales policies aimed at enhancing partnership dynamics in the AI era. Under the theme “Shared Intelligence, Shared Success,” the initiative emphasizes stability, with policies set for a three-year period. Charles Yang, Senior Vice President of Huawei and President of Huawei Cloud Global Marketing and Sales Service, described the effort as a marathon rather than a sprint, articulating a vision for long-term collaboration.
“Cloud and AI are a 30-year marathon that has only just begun,” Yang stated during the launch. He insisted that the choice of partners is as critical as the destination, underscoring that genuine partnerships should prioritize long-term benefits over short-term gains. The newly introduced policies focus on fostering trust, enhancing profitability, simplifying cooperation, and accelerating growth, aiming to establish a self-sustaining network beyond China’s borders. Huawei Cloud currently has over 40 global distributors, 50 core and premier cloud solution providers, and more than 4,000 partners, catering to hundreds of thousands of paying customers.
In the Asia Pacific region, Huawei Cloud has achieved a compound annual growth rate exceeding 40% over the past five years, with over half of its revenue attributed to partners. In 2025, partner-driven business soared by more than 50%, as noted by Li Shi, President of Huawei Cloud Computing Global Sales, during the event recap. To bolster partner profitability, Huawei Cloud introduced five key enhancements: competitive discounts, project collaboration incentives, brand leverage for customer acquisition, an expanded Market Development Fund, and comprehensive promotional support.
The updated Partner Center will serve as a centralized hub to streamline operations, enforce collaboration guidelines, and uphold anti-corruption measures. Partners from various regions, including Thailand’s Vonosis, Singapore’s Wormwood, Argentina’s Movistar, and Türkiye’s Logosoft, shared experiences that illustrated the positive impact of joint global market expansion.
Huawei Cloud’s client portfolio in the Asia Pacific includes over 50 financial institutions, 200 government and enterprise clients, and 500 internet and cloud-native customers across more than ten countries, marking it as the fastest-growing mainstream public cloud provider in the region, according to CRN Asia.
At the heart of Huawei Cloud’s strategy is its advanced AI capabilities, driven by the CloudMatrix supernode, recognized as one of the industry’s most powerful computing solutions. The company’s Pangu models are designed to target prominent industries, while its Model-as-a-Service (MaaS) platform offers a variety of models with a focus on data governance and security. The recently launched AI Token Service in Hong Kong provides ready-to-use open-source models, further solidifying its position in the cloud ecosystem.
The company’s focus areas include migrating financial core systems to the cloud, implementing AI solutions for carriers, and driving AI efficiency in government and internet sectors. Yang emphasized a Platform + Ecosystem approach that pairs these technological advancements with partners to create industry value. Huawei Cloud’s four-pillar incentive framework aims to amplify partner visibility through global media, enhance brand reputation with over 50 benchmarks, increase funding and promotional opportunities, and engage partners in international marketing events.
Enablement initiatives are also tailored, offering CXO exchanges on industry trends, operational courses for core teams, and hands-on sales training for business developers and solution architects. This tiered approach ranges from strategic insights to practical sales techniques, fostering a sense of self-reliance among partners. The stability of policies for three years indicates a commitment to predictability amid geopolitical tensions, as Huawei Cloud continues to navigate U.S. restrictions through domestic innovations like CloudMatrix 384.
Posts on social media from Huawei Cloud reiterated the themes of trust and growth, while industry observers highlighted the company’s rise in the global IaaS rankings and its ERP initiatives that are gradually replacing Western competitors. Beyond China, Huawei Cloud’s extensive network encompasses a wide array of distributors and solution providers, with a substantial portion of its APAC revenue flowing through partnerships. The Singapore event showcased testimonials from partners across continents, including Latin America and the Middle East, reflecting Huawei Cloud’s broad appeal.
According to CRN Asia, Yang’s keynote emphasized record growth and clearly defined boundaries that ensure partner profitability, backed by systematic chipset innovations like CloudMatrix that facilitate seamless AI scaling. As demand for AI solutions continues to rise, Huawei Cloud’s stable policies and robust technology infrastructure position it to capture substantial market share in emerging regions, where over half of its APAC revenue already comes from partners, as reported by the Korea Herald.
Incentives, benefits, and regulations form a three-pronged approach that undergirds the ecosystem’s stability. The enhanced frameworks reward performance and provide marketing co-opportunities that amplify partners’ reach. Discussions on platforms like X from accounts such as @byul_finance reflected on the AI-focused policies, while Huawei’s official channels promoted the streamlined Partner Center. Looking ahead, the three-year policy horizon offers a framework for long-term planning around Huawei’s AI capabilities, including the Pangu models and the MaaS platform.
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