SHENZHEN, China and NEW YORK, Dec. 10, 2025 (GLOBE NEWSWIRE) — In a rapidly evolving global tech landscape, Chinese enterprises are redefining industry standards, particularly in the beauty device sector. SIMPLE CHARM, a beauty technology brand backed by Shenzhen Topband Co., Ltd., has pioneered significant advancements by integrating artificial intelligence into beauty solutions.
SIMPLE CHARM draws its technological strength from Topband, China’s first publicly-listed intelligent control company, which has built a robust foundation over its 28-year history. With annual revenues exceeding 10 billion RMB and a dedicated research team of over 2,000 engineers, Topband has invested heavily in research and development, leading to more than 3,000 patent applications.
The brand has introduced innovative technologies such as ultrasonic lifting and soft pulse methods, enhanced by AI-driven facial recognition capabilities that tailor energy output to different facial zones. This advancement allows home beauty devices to achieve professional-grade accuracy, intelligence, and safety, marking a significant leap for consumers seeking salon-level care at home.
SIMPLE CHARM’s commitment to scientific research is evident in its laboratories, which specialize in engineering research, device performance, pharmaceutical testing, and safety compliance. It stands out in the beauty device market by being certified by the world’s five leading testing institutions and receiving accreditation from the CNAS national laboratory. Moreover, the brand collaborates closely with Stanford University’s Translational Medicine Center, establishing a translational base in China to promote advancements in ultrasonic technology and facilitate talent development in the beauty tech sector.
The integration of AI into SIMPLE CHARM’s products showcases multidimensional breakthroughs in the beauty industry. The company’s approach transitions from single-point application techniques to uniform matrix distributions, enabling intelligent energy adjustments and precise control that emphasizes user experience. This represents a comprehensive transformation in industry standards that allows consumers to enjoy a professional beauty regimen from the comfort of their homes.
Recent endorsements from influential figures, such as NC Nicole, have helped demystify the advanced technology behind SIMPLE CHARM’s offerings, boosting consumer confidence in domestic beauty devices. By mastering core technologies and establishing robust technical barriers, SIMPLE CHARM is not only competing but also positioning itself as a leader in the global market.
With the support of Topband’s extensive expertise, SIMPLE CHARM is migrating from a phase of following trends to one of leading innovation. The brand’s stringent quality standards and transparency in oversight have established new benchmarks for the industry, driving the evolution towards safer and more effective beauty solutions.
As the beauty industry in China continues to embrace AI-led innovations, it is poised for a transformative era characterized by technology-driven growth and standards-led guidance. This evolution underscores not just commercial aspirations but also a broader narrative of technological confidence and excellence in Chinese intelligent manufacturing.
Company Name: SIMPLE CHARM
Contact Person: Media Department
Email: [email protected]
Country: China
Website: www.simplecharm.cn
Photos accompanying this announcement are available at:
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