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AWS and Google Cloud Announce Up to 15% Price Increases Amid Rising AI Demand

AWS raises EC2 machine learning prices by 15% to $39.80/hour, while Google Cloud doubles North American data transmission costs to $0.08/GB, signaling a shift in cloud pricing amid soaring AI demand.

Amazon Web Services (AWS) and Google Cloud have begun the first wave of cloud price increases, a move driven by rising demand for computing power. According to a research report from Open Source Securities, AWS has raised the price of its EC2 machine learning capacity blocks by approximately 15%, with the hourly rate for the p5e.48xlarge instance increasing from $34.61 to $39.80. In parallel, Google Cloud has announced an adjustment in its data transmission pricing, with costs for services in North America doubling, from $0.04 to $0.08 per gigabyte, effective May 1, 2026.

This escalation in cloud pricing from industry leaders like AWS and Google is reflective of heightened demand for computing resources, particularly as the costs for CPU and storage have surged. The growing sophistication of tasks executed via AI Agents, such as those seen in the newly popular open-source project Clawdbot, is exerting additional pressure on the cloud infrastructure. Clawdbot, developed by Peter Steinberger, has already amassed over 65,800 stars on GitHub since its launch at the end of 2025, showcasing the increasing reliance on AI for complex task execution.

Open Source Securities highlights the momentum behind general-purpose AI Agents, asserting that tools like Clawdbot are expected to drive significant growth in the demand for computing power. These Agents are capable of performing intricate tasks around the clock, necessitating greater computational resources. The implications are clear: as the industry adapts to these necessities, domestic cloud providers are likely to follow AWS and Google’s lead in raising their prices.

The trend extends beyond just AWS and Google. Domestic model vendors are actively developing their own general-purpose AI Agents. For instance, Kimi recently released and open-sourced the K2.5 model, which enhances its Agent capabilities in everyday office software like Word, Excel, and PPT. Meanwhile, Alibaba’s Qwen App is evolving within its ecosystem, integrating with platforms such as Taobao and Alipay, thereby enabling users to conduct various tasks, including food delivery and flight bookings, through AI-driven functionality.

The rise of multi-Agent collaboration is becoming a hallmark of this trend, positioning these tools not only as productivity boosters but also as essential assistants in daily life. The market is witnessing a shift as these technologies become integral to both personal and professional settings, thus reinforcing the need for robust cloud infrastructure.

Investment analysts are taking note of this evolving landscape. Open Source Securities suggests focusing on the broader AI infrastructure industry chain, highlighting companies such as Sangfor Technologies and Parallel Technology as potential beneficiaries. Other firms like QingCloud Technologies, UCloud, Kingsoft Cloud, and YunSai Intelligence also stand to gain from this shift in the market dynamics surrounding cloud services and AI technology.

However, the landscape is not without its risks. The rapid pace of technological advancement may not always meet market expectations, leading to increased competition among providers. As companies vie for dominance in this burgeoning sector, the consequences of these price increases could be far-reaching, impacting consumers and businesses alike.

As the demand for cloud computing continues to grow, the initial price hikes from AWS and Google could signal a broader trend in the industry. The ongoing advancements in AI and the development of complex Agents like Clawdbot suggest that this is just the beginning of a significant transformation in how computing power is consumed and priced. Stakeholders will need to navigate this evolving environment, balancing investment in infrastructure while responding to shifting market demands.

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The AiPressa Staff team brings you comprehensive coverage of the artificial intelligence industry, including breaking news, research developments, business trends, and policy updates. Our mission is to keep you informed about the rapidly evolving world of AI technology.

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