NASHVILLE, Tenn., Jan. 29, 2026 (GLOBE NEWSWIRE) — Campaign Monitor, an email marketing platform, has unveiled three new AI-powered features aimed at assisting small and mid-sized businesses in enhancing their email marketing strategies. The features, named Marketing Monitor, Segment Mapper, and AI Email Booster, are designed to provide continuous in-platform guidance, helping marketers analyze results, build targeted audiences, and optimize campaigns with greater efficiency. Marketing Monitor is already available to Campaign Monitor customers, while Segment Mapper and AI Email Booster were launched on January 28.
The newly introduced features act as a virtual marketing partner, facilitating quicker transitions from insights to actionable strategies. Marketing Monitor benchmarks campaign performance against industry standards and identifies areas for improvement. Meanwhile, Segment Mapper simplifies the process of audience creation by translating user intent into actionable segments, making advanced targeting more accessible to non-technical users. Additionally, AI Email Booster evaluates email content in real time, providing clear, actionable recommendations that can be implemented with a single click. Together, these tools offer ongoing support for performance analysis, audience targeting, and campaign optimization without complicating existing workflows.
As competition in the email marketing space intensifies and the demand for personalized content increases, small and mid-sized businesses face mounting pressure to enhance their marketing strategies with limited resources. Many marketers are inundated with data but lack clear guidance on how to leverage it effectively. Campaign Monitor’s new AI capabilities aim to bridge this gap by minimizing guesswork and streamlining the timeline from insight to results, allowing businesses to improve their email marketing efforts without the need for large teams or specialized expertise.
To showcase the new features, Campaign Monitor is hosting two launch events on Tuesday, February 3, at 1:00 PM EST and Wednesday, February 4, at 10:30 AM AEST. These webinars are designed to provide a comprehensive overview of how marketers can utilize the AI tools to accelerate growth and enhance their confidence in marketing strategies. Participants will learn how the new features can simplify decision-making, improve campaign performance, and ultimately create a competitive advantage in a fast-evolving marketing landscape.
“AI should make email marketing easier, not more complicated,” said Elizabeth Smalley, Chief Product Officer at Campaign Monitor. “Small and mid-sized businesses are overwhelmed by data and best practices, but they don’t always have the time or resources to act on them. We built these new AI features to provide always-on guidance directly inside the platform, helping marketers better see what’s working to optimize faster, without losing control of their strategy.”
The introduction of these features underscores Campaign Monitor’s commitment to leveraging AI to deliver practical, high-impact value that enhances clarity, control, and competitive positioning for businesses navigating an increasingly complex marketing environment. Designed with user experience in mind, the AI tools maintain the human element of decision-making while offering concise, actionable insights. This approach empowers marketers to retain control over their creative direction, fostering a collaborative atmosphere where technology complements human intuition rather than replaces it.
About Campaign Monitor
Campaign Monitor is an email marketing platform tailored for small and mid-sized businesses. With over 20 years of industry experience, the company has helped small businesses, nonprofits, and marketing agencies develop email marketing programs that yield measurable results. The platform is designed to facilitate the creation, sending, and optimization of email campaigns while nurturing enduring customer relationships.
Visit CampaignMonitor.com to learn more.
Media Contact: Morghan Cope
Email: [email protected]
Photos accompanying this announcement are available at
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